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A one-stop affordable digital marketing platform for small businesses in New York City.

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Everything you need to run professional digital marketing—without having to hire expensive agencies.

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Private forum, AI-powered assistance, workshops, and the annual summit that brings everyone together.

For Students: Become an Indispensable Marketer

Are you ready to stop learning theory and start getting paid for practical skills? Our program trains you in the foundational digital marketing tasks that local businesses need most, from Local SEO to content creation and promotions. You’ll learn how to leverage generative AI to automate the repetitive tasks, freeing you up to focus on strategy and high-impact work.

  • Get Hands-On Experience: Work directly with local businesses and build a portfolio that proves your skills.
  • Master the Essentials: Focus on the strategic 20% of skills that deliver 80% of the value, like optimizing Google Business Profiles and creating high-impact social media content.
  • Launch Your Career: Go from student to professional with real-world experience and a clear path to success.

For Small Business Owners: Get an Expert Marketing Partner

Tired of trying to do it all yourself? Our apprentices are trained to be the "big fish" in the "small pond" of your local community. They're equipped with the skills to handle your most critical digital marketing needs, delivering a clear return on investment.

  • Local SEO & Visibility: Ensure your business is found by customers who are ready to buy, especially on platforms like the Google Business Profile.
  • Strategic Content: Get engaging, relevant content for social media and your website that drives customer action.
  • Grow Your Business: Get consistent, professional marketing support at an affordable rate.

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An IT Knowledge Community for Collaboration

We've designed our apprenticeship program around the **$80/20$ rule**, focusing on the core competencies that small businesses need to grow and succeed today.

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True Value Of Gen Ai Beyond Llms And Rags

When most people think about Generative AI (Gen AI), they immediately picture Large Language Models (LLMs) and Retrieval-Augmented Generation (RAG). These are powerful tools, no doubt, but they’re just one […]

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    Why this matters?

    For Small Business

    AI can generate content, but humans are needed to publish updates, manage social accounts, and handle real-world execution.

    For Job Seekers

    Get local opportunities to work with digital tools and AI assistance. AI helps with ideas, you do the implementation.

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    Employers can draft posts with AI, and workers can ask AI task-related questions to deliver faster and better.

    Employer Plans

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    Courses & Training

    Self-paced courses and cohort programs taught by operators.

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    Amazon Seller Central Fundamentals

    Account Setup & Basics Begin your journey by learning how to set up your Amazon seller account efficiently, avoiding common mistakes. You’ll also get familiar with the Seller Central dashboard […]

    Google Ads Fundamentals

    This section introduces Google Ads, explaining what it is, how it works, and key concepts like keywords, bidding, and campaign structure. You will learn the basics of setting up a […]

    Digital Marketing Fundamentals

    Digital Marketing Fundamentals This section introduces digital marketing, covering its core concepts, key strategies, and various channels. You’ll learn about audience targeting, funnel building, and performance monitoring. Search Engine Optimization […]

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