I build and manage Google Ads campaigns that bring in targeted traffic, quality leads and sales, and I keep a close eye on every dollar of your ad budget. I have been running paid search for over a decade, so you get hands-on experience, not a set-and-forget account.
Why work with me
Running ads without a plan gets expensive fast. Good campaigns need keyword research, sharp copy, tight targeting, tracking that works and regular optimisation. I handle all of it personally, and you speak directly to the person managing your account. I hold certifications across major ad platforms [verify and list your certifications].
What I do
Strategy and setup
- Search, Display, YouTube and Shopping campaigns built around your goals, whether that is more calls, leads or online sales.
- Competitor research to see what others bid on and where your opening is.
- Audience, location and device targeting so ads reach the right people.
Keyword management
- In-depth research for high-intent short-tail and long-tail keywords.
- Negative keyword lists, so you stop paying for irrelevant clicks.
Ads and optimisation
- Responsive search ads and ad copy written to earn clicks and conversions.
- Ad extensions such as sitelinks, callouts and structured snippets.
- Bid adjustments to bring your cost per click and cost per lead down.
Tracking and landing pages
- Conversion tracking set up with Google Tag, so you know where every lead and sale comes from.
- Landing page advice, because the best ads fail on a page that does not convert.
Platforms I work with
Google Ads (Search, Display, YouTube, Shopping and mobile), Microsoft/Bing Ads and Amazon Advertising for online sellers.
Is this for you?
- You are new to Google Ads and want to start the right way.
- Your current campaigns spend a lot and bring few leads.
- You are a local business, online store or service provider who wants measurable growth.
How it works
- Free 20-minute call: your goals, your audience and your budget.
- Account review or plan: I audit an existing account or map out a new one.
- Build and launch: campaigns, ads and tracking go live after your approval.
- Optimise: I check performance, adjust bids and keywords, and test new ads.
- Report: clear reports on spend, clicks, leads and return on ad spend.
Frequently asked questions
What budget do I need?
It depends on your market and goals. I will tell you on the call if your budget is realistic, before you spend anything.
Do you charge a percentage of ad spend?
I will explain pricing clearly when I quote. Management fees start from [price] per month, and ad spend is paid directly to Google.
Will I own my ad account?
Yes. Your account, your data, always.
Can you fix the website too?
If your landing pages are the problem, I can help, since I also offer website redesign.